
LET US CREATE SOMETHING SPECIAL FOR YOU!THE PERSONAL TOUCH
LET US CREATE SOMETHING SPECIAL FOR YOU!THE PERSONAL TOUCH
LET US CREATE SOMETHING SPECIAL FOR YOU!THE PERSONAL TOUCH
LET US CREATE SOMETHING SPECIAL FOR YOU!THE PERSONAL TOUCH
LET US CREATE SOMETHING SPECIAL FOR YOU!THE PERSONAL TOUCH
LET US CREATE SOMETHING SPECIAL FOR YOU!THE PERSONAL TOUCH
LET US CREATE SOMETHING SPECIAL FOR YOU!THE PERSONAL TOUCH
LET US CREATE SOMETHING SPECIAL FOR YOU!THE PERSONAL TOUCH
LET US CREATE SOMETHING SPECIAL FOR YOU!THE PERSONAL TOUCH
LET US CREATE SOMETHING SPECIAL FOR YOU!THE PERSONAL TOUCH
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TBBC Ruehling Ruffle Bubble - Never Too Many Bows
- Regular price
- $52.00
- Regular price
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- Sale price
- $52.00
- Unit price
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TBBC Bingham Bubble - Barbados Blue Stripe
- Regular price
- $64.00
- Regular price
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- Sale price
- $64.00
- Unit price
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TBBC Shelton Shorts - Barbados Blue Stripe
- Regular price
- $44.00
- Regular price
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- Sale price
- $44.00
- Unit price
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TBBC Dean's List Dress Shirt - Palm Beach PInk
- Regular price
- $52.00
- Regular price
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- Sale price
- $52.00
- Unit price
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TBBC Long Bay Bathing Suit - Caicos Cabana Stripe
- Regular price
- $68.00
- Regular price
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- Sale price
- $68.00
- Unit price
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TBBC Lizzie's Luxe Leisure Dress - Never Too Many Bows
- Regular price
- $66.00
- Regular price
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- Sale price
- $66.00
- Unit price
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TBBC Love You Back Top - Happiest Hydrangeas
- Regular price
- $40.00
- Regular price
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- Sale price
- $40.00
- Unit price
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TBBC Shipley Shorts - Happiest Hydrangeas
- Regular price
- $30.00
- Regular price
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- Sale price
- $30.00
- Unit price
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TBBC Sheffield Shorts - Saratoga Stone
- Regular price
- $36.00
- Regular price
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- Sale price
- $36.00
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TBBC Sheffield Shorts - Palm Beach Pink
- Regular price
- $36.00
- Regular price
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- Sale price
- $36.00
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TBBC Sheffield Shorts - Park City Periwinkle
- Regular price
- $36.00
- Regular price
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- Sale price
- $36.00
- Unit price
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TBBC Patton Play Bubble - Parrot Island Palms
- Regular price
- $44.00
- Regular price
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- Sale price
- $44.00
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TBBC Carter Crewneck - Barbados Blue
- Regular price
- $32.00
- Regular price
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- Sale price
- $32.00
- Unit price
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TBBC Turtle Bay Swim Trunks - Caicos Cabana Stripe
- Regular price
- $64.00
- Regular price
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- Sale price
- $64.00
- Unit price
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TBBC Polly Play Dress - Belle Meade Bows
- Regular price
- $42.00
- Regular price
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- Sale price
- $42.00
- Unit price
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Sophie & Lucas Green Stripe Romper
- Regular price
- $54.00
- Regular price
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- Sale price
- $54.00
- Unit price
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Sophie & Lucas Green Stripe Overall
- Regular price
- $54.00
- Regular price
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- Sale price
- $54.00
- Unit price
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Magnolia Baby Believe in Magic Pink Footie
- Regular price
- $42.00
- Regular price
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- Sale price
- $42.00
- Unit price
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Marco & Lizzy Pima Top - Red Trimmed Floral Collar
- Regular price
- $48.00
- Regular price
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- Sale price
- $48.00
- Unit price
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Marco & Lizzy Bow Skirt - Red Trimmed Floral
- Regular price
- $54.00
- Regular price
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- Sale price
- $54.00
- Unit price
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Marco & Lizzy Float Dress - Red Trimmed Floral
- Regular price
- $78.00
- Regular price
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- Sale price
- $78.00
- Unit price
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Marco & Lizzy Bloomer Set - Red Trimmed Floral
- Regular price
- $72.00
- Regular price
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- Sale price
- $72.00
- Unit price
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Marco & Lizzy Gingerbread Float Dress
- Regular price
- $79.50
- Regular price
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- Sale price
- $79.50
- Unit price
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Marco & Lizzy Gingerbread Bloomer Set
- Regular price
- $76.00
- Regular price
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- Sale price
- $76.00
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What a fabulous store!
What a fabulous store! They have everything you could every want for the precious child in your life. Friendliest shop in town, customer service is Five Star, free monogramming. Why shop anywhere else? I’m a happy grandmother to have The Purple Butterfly so close by!
- ABBY -

Highly recommend!
Beautiful store full of baby and kids clothes, accessories and toys. They will embroider anything for you and the customer service is amazing. I love going in just for a chat. Highly recommend this wonderful store, I promise you won’t leave empty handed and you will love whatever you buy.
- KARLA -



Up until March 22, 2017, butterflies had very little meaning and purple wasn’t my favorite color. On that day, my dad passed away in hospice care. A purple butterfly was placed on his door to indicate to the staff and visitors a patient had gone on to a new life.
My husband, Neil, and I have embraced a new life, too, with the opening of The Purple Butterfly, a children’s boutique in downtown Franklin, TN. We both had successful careers: Neil from founding The Wall Street Journal Online to most recently as the executive editor of the Courier- Journal in Louisville. As for me, I was a successful sales executive working with financial institutions...